I’m not one to brag (well, maybe I am) but it’s not every day you can say that you secured your client the kind of coverage we did today! Today, I can…
One after another, the issues hit my desk this morning – bam, TIME magazine!, wham, U.S. News & World Report!, slam, USA Today!
…as if that wasn't enough to make me dance around like a crazy woman, my client's face was starring back at me on the COVER of our local Indiana business magazine!
Sure, I knew it was all coming out. I'd worked for weeks to obtain it. But to see the actual stories in print -with all of their glorious color photos- and knowing that us, an Indianapolis PR agency, landed this stuff?...ah, there is just nothing like it!
Now, I’ve gotten this kind of coverage for clients in the past. National press coverage is our forte. But it's rare when it hits the on the same day and produces so much attention. My phone hasn’t stopped ringing. The client’s website is inundated with inquiries.
Days like today, clients like mine and stories like these are why I started Dittoe PR over eight years ago.
What’s creating all the buzz? Bob Compton and his little film called Two Million Minutes. It’s funny to think when he came to me four months ago and asked me to represent his ‘new film’ (note: Bob is a successful entrepreneur and VC, not a film maker!) that I told him I’d have to ‘think about it.’
After viewing the 1-hour documentary, I was not only committed to taking on this project but promised him I’d give it everything I had. As an American, a business owner and a mother of three young children, this film hit me particularly hard. I saw the eyes of my children’s competitors, and it sent shivers down my spine.
I’m a passionate person, and I’m passionate about this film. I’m thrilled that the media has agreed with me that it’s worth sharing with the rest of America. And this coverage is only the beginning; my next post will reveal what’s coming next! You won’t believe it. I’m still processing it myself…
Somebody pinch me.

